Photography and creative direction: Tim Tadder
Before and Afters below.
Teamed up with my talented friend, Emily Doolittle, to concept, shoot, and retouch imagery for a holiday social campaign for Left Coast Vibes Co.
Lead retouching for agent photography, as part of the new “Relentless” campaign for Century 21. Worked with creative director to develop look and feel.
Agency: MullenLowe
Creative Direction: Sean O’Brien, Lauren Schroeder
Before & Afters below.
Product photography for the new Schick campaign, “The Man I Am”.
Retouching included focus stacking at least 5 images, dust/chrome clean up, color/light adjustments, and color correcting to match brand colors.
Lookbook and Ecommerce photography for FW18 Collection.
Photography: Wesley Sun
Makeup: Kevin Cheah
Hair: Ken See
Model: Hélène Desmettre
Led retouching for the product photography for Mount Gay's new brand book. All four bottles were shot both laying down and standing up. As a team, we (Nick Bleil, Alex Abdalian, and myself) worked on some basic first round edits with the goal being to make the in-studio shots feel sun-soaked. I went through all the final round edits with the goal of adding more dimension and light to the bottles, and color correcting the labels and liquid.
Scroll down for retouching process.
Design Director: Sean O'Brien
ACD Design: Allie Hughes
Photographer: Erika LaPresto
Retoucher: Jana Heidenreich
Retouched imagery for use in a Facebook Canvas ad. Main edits included color and tone adjustments to fit brand color scheme.
Retouched lifestyle imagery for Mount Gay's new brand book. Created unique look & feel for each batch of images depending on their corresponding bottle.
Design Director: Sean O'Brien
ACD Design: Allie Hughes
* Scroll to bottom for retouching process
As part of the 25Forty Project, the "Boston Music Is" campaign was developed in collaboration with the students at the Boston Arts Academy, The Recording Co. and MullenLowe to help raise awareness about the music being made in the neighborhoods of Boston.
Retouching:
Removed graphics on clothing, adjusted hair placement, cleaned skin, created photographic tone to complement layout. Retouching process shown below.
Photographer: Erika LaPresto
Retouchers: Myself, Nick Bleil, Alex Abdalian
The SeaSeekers are a combination of Snapchat's Spectacles and a diving mask, allowing users to snap underwater. They were created by some super talented people at MullenLowe, for Royal Caribbean, to promote the #SeekDeeper campaign.
Retouching:
Cleaned up dust and scratches on product. Adjusted, added highlights on product. Created new lenses for the spectacles and goggles. Color-corrected to match Royal Caribbean brand colors. Created the two other color combinations from this original shot. Retouching process shown below.
Photographer: Erika LaPresto
Built all artwork for Q2 OOH.
Our team was responsible for shooting, retouching, and sizing out product imagery for Fage's website and social media.
Agency: MullenLowe
Photographer: Kara Kochalko, Erika LaPresto
Food Stylist: Monica Mariano
Prop Stylist: Amy Lypnis
Digi-tech: Alex Abdalian
Retoucher: Myself
Photographer: Erika LaPresto
Retoucher: Myself
Prepped imagery to be animated into parallaxes for out of home placement at the World Trade Center and Fulton Street Station in New York City.
Retouching:
The retouching process involved cutting and separating the image's foreground, mid-ground, and background into individual layers, and cloning behind those layers to allow them to move freely in animation.
